How Frank Mortgage Helps You Find The Best Mortgage Quickly & Easily

The mortgage business is in desperate need of an upgrade. The old, traditional ways of doing business favors mortgage brokers and lenders, sometimes at the expense of the customer. Tech-enabled mortgage platforms like Frank Mortgage are facilitating a renewed focus on the customer by delivering convenience, transparency, personalization and empowerment.

If you want a to book a trip all you have to do is pull out your phone, open an app, press a few buttons and you’ll have a multitude of options presented to you. Want to check your credit score? Easy. There are a several digital services available that will give you a number within minutes. So, why do you have to go to a stuffy bank office or spend hours on the phone with an agent to simply find out what is available for you in the mortgage market? The good news is that you don’t - not anymore. The technology exists to make the mortgage process easier, faster, more transparent and way less stressful. Here’s how Frank Mortgage has leveraged the power of FinTech to change the mortgage game for borrowers.

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A Quicker and More Convenient Way To Find A Great Mortgage

Frank Mortgage expedites the data collection and communication processes that are necessary in order to get a mortgage. Instead of printing out documents and either bringing them to your bank or scanning and emailing them to your mortgage broker, you can now gather all of your information digitally and upload it directly into the Frank Mortgage portal. No need to leave your house or even get off the couch if you don’t want to! 

With well-proven technologies and a demographic entering the housing market that wants tech-enabled solutions, the market is ready for an entirely new and modern approach to the mortgage market. Does the convenience of a digital experience mean that you’ll have to wait longer to get approved? Will you be offered a one-size-fits-all solution? Quite the opposite. Frank Mortgage leverages a smart algorithm and artificial intelligence to deliver personalized mortgage recommendations in a matter of minutes. Getting a mortgage online makes getting a mortgage simpler and faster.

Our online system eliminates the bias that incentivizes the mortgage broker to steer customers to products and lenders that work best for the mortgage broker – being open and transparent leads to a more honest and informative interaction with a customer that places their needs as the first and only priority.

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A More Empowering Way To Find A Great Mortgage

Frank Mortgage is about so much more than simply digitizing key processes. We have made customer empathy central to our product design.  While we have an online system, every customer is assigned an experienced, licensed mortgage agent to assist them. The mortgage decision is important and the mortgage journey needs a guide. We provide that but by providing a totally transparent online marketplace, Frank grants borrowers more autonomy to take whatever level of control over the process they prefer.

We are not simply improving how you get a mortgage, we are transforming it. You provide information and the system provides you with instant feedback. If you are eligible for a mortgage, the system automatically shows you all of your options. This provides transparency and choice to borrowers in a manner not seen before. Borrowers can now see product selection to choose from without any sales pressure and knowing they aren’t being influenced by the potentially biased interests of their mortgage broker or advisor.

What else do we love about bringing cutting-edge technology into the mortgage industry? Education. Technology provides us with an opportunity to provide easy access to information and tools that enhance the mortgage experience and produce informed decisions. With Frank Mortgage, prospective mortgage borrowers are free to search, explore and consume information before they make their decision. We think that makes them more likely to make the right one.

A More Secure Way To Find A Great Mortgage

By now you might be wondering, ok so what’s the catch? Is this safe? Is it secure? Will you sell my information to third-parties? Some of us have a tendency to believe that sharing information digitally means that it will be less secure. In fact, older and more time consuming methods of sharing personal information like scanning, faxing and emailing are significantly less secure than sharing through an app like Frank Mortgage. Any information you provide to us will be securely stored, encrypted and kept confidential.

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It is a high time the mortgage industry joined us here in the 21st century. The pace of innovation in the Canadian mortgage industry is speeding up. It won’t be long now before consumers will be approved for a mortgage online in mere minutes and without first needing to search everywhere for information. We’re excited to be a part of this long overdue upgrade to the mortgage experience for Canadian home owners. If our system and customer service can provide customers with greater control over personal financing decisions while also reducing the unnecessary stress and uncertainty that is a hallmark of today’s mortgage market, then we have accomplished our primary goal. We can’t wait for you to experience Frank Mortgage. Welcome home!

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About The Author

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Don Scott

Don Scott is the founder of a challenger mortgage brokerage that is focused on improving access to mortgages. We can eliminate traditional biases and market restrictions through the use of technology to deliver a mortgage experience focused on the customer. Frankly, getting a mortgage doesn't have to be stressful.

Connect with Don on LinkedIn!
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